AP – Voice Campaign

“From the beginning of my time as Secretary-General, I have sought to advance a practical, action-oriented vision of the U.N. as the voice of the voiceless and the defender of the defenceless.” ~Ban Ki-moon

AP Lang and Comp
Voiceless Campaign

After spending time in Identity, recognizing the many external and internal messages and influences that create pictures of how we formulate identity of self and others, you are now charged to give voice to a cause that is sorely in need of some attention.

Objective:

Find a cause that needs attention. Using your rhetorical skills, establish the exigency and purpose of your group and cause, create a campaign to either address a mindset (how people think) or an action-set (how people act).

A few things to consider:

  • Exigency
  • Purpose
  • Audience
  • Message
  • Media

 

Process:

  • Consider yourself a non-profit with limited funds and people, but a passion so large that those things do not matter. Take stock of the skill-sets of your group. How are you each wired? What is your reach in social media? What does your network look like? Who would want to partner with you in this endeavor? What resources can you utilize?
  • Determine your first campaign. What is your exigency and purpose? How will this campaign showcase your message? Who is your audience?
  • Create a pitch that you deliver to your organization leader (me) to get approval. Be ready to answer questions like: What is your budget? What is your reach? What is your projected success? What is your goal? How will you maintain momentum?
  • If your pitch is approved, create your campaign to launch the week of November 10, 2014.

Evaluation:

Recognize techniques in visual as well as verbal arguments

In addition to score 3.0 performance, the student demonstrates in-depth inferences and applications that go beyond what was taught.

3.5 in addition to score 3.0 performance, partial success at score 4.0 content

3 Students will analyze the effectiveness of visual arguments and produce powerful, visual arguments

2.5 No major errors or omissions regarding score 2.0 content and partial success at score 3.0 content

2 Students will know techniques used in visual arguments and produce visual arguments

1.5 Partial success at score 2.0 content and major errors or omissions regarding score 3.0 content

1 With help, partial success at score 2.0 content and score 3.0 content

0 Even with help, no success

Synthesize ideas and information from various sources

In addition to score 3.0 performance, the student demonstrates in-depth inferences and applications that go beyond what was taught.

3.5 in addition to score 3.0 performance, partial success at score 4.0 content

3 Students will synthesize ideas and information for various sources effectively to produce individual arguments

2.5 No major errors or omissions regarding score 2.0 content and partial success at score 3.0 content

2 Students will synthesize ideas and information for various sources to produce individual arguments

1.5 Partial success at score 2.0 content and major errors or omissions regarding score 3.0 content

1 With help, partial success at score 2.0 content and score 3.0 content

0 Even with help, no success

Know how to interpret information presented in notes and citations 

In addition to score 3.0 performance, the student demonstrates in-depth inferences and applications that go beyond what was taught.

3.5 in addition to score 3.0 performance, partial success at score 4.0 content

3 Students will effectively interpret information presented in notes and citations

2.5 No major errors or omissions regarding score 2.0 content and partial success at score 3.0 content

2 Students will interpret information presented in notes and citations

1.5 Partial success at score 2.0 content and major errors or omissions regarding score 3.0 content

1 With help, partial success at score 2.0 content and score 3.0 content

0 Even with help, no success

Use the conventions of standard written English

In addition to score 3.0 performance, the student demonstrates in-depth inferences and applications that go beyond what was taught.

3.5 in addition to score 3.0 performance, partial success at score 4.0 content

3 Students will effectively and intentionally use the conventions of standard written English

2.5 No major errors or omissions regarding score 2.0 content and partial success at score 3.0 content

2 Students will use the conventions of standard written English

1.5 Partial success at score 2.0 content and major errors or omissions regarding score 3.0 content

1 With help, partial success at score 2.0 content and score 3.0 content

0 Even with help, no success

Write formally and informally for a variety of audiences

In addition to score 3.0 performance, the student demonstrates in-depth inferences and applications that go beyond what was taught.

3.5 in addition to score 3.0 performance, partial success at score 4.0 content

3 By applying the framework to their own writing, students will write in a variety of genres and for a variety of audiences—including formal and informal

2.5 No major errors or omissions regarding score 2.0 content and partial success at score 3.0 content

2 students will write both formally and informally for varying audiences

1.5 Partial success at score 2.0 content and major errors or omissions regarding score 3.0 content

1 With help, partial success at score 2.0 content and score 3.0 content

0 Even with help, no success

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